Newsletter & blog
The Acquisition Brief
Practical fixes for the things that cost workshops jobs: missed calls, empty hoists, quiet weeks and leads that go cold. Read in five minutes, use the same day.
Latest posts
From the Brief

Social media · 2 min
Your Facebook page might be telling customers you've closed
An abandoned Facebook or Instagram page makes a good workshop look shut. How to keep your pages active without spending your nights on them.
9 Nov 2026

Quotes
Why quotes go quiet, and how to turn them into booked jobs
8 Nov 2026 · 2 min

Google ads
When someone searches for a mechanic, be the first shop they see
7 Nov 2026 · 2 min

Local SEO
How to get your workshop above the competition on Google
6 Nov 2026 · 2 min

Past customers
Your past customers are the easiest jobs you'll book this month
5 Nov 2026 · 2 min

Follow-up
The first workshop to reply usually gets the job
4 Nov 2026 · 2 min

Website
Your website should book jobs, not just sit there
3 Nov 2026 · 2 min

Google Maps
Why the shop down the road shows up on Google Maps and you don't
2 Nov 2026 · 2 min

Quiet weeks
How to fill the quiet days in your workshop diary
1 Nov 2026 · 2 min

Missed calls
Every missed call is a car that went to the shop down the road
29 Oct 2026 · 2 min
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